Kaleidoscope : Auburn Design Show

Event branding
Motion Design
collaboration/Creative scholarship

2024— Winner. 61st Anniversary Graphic Design USA Inhouse Design Awards. International.

The Greek origins of the word Kaleidoscope—"kalos" (beautiful), "eidos" (form), and "scope" (to look or examine)—allowed us to experiment and inspire a dynamic visual language for the inaugural Auburn student design show.

The bright green and plus glyph are at the heart of the identity. The "kalos-green" embodies the learning journey of our student’s creative energy, growth, and innovation. The plus is a staple mark of our school. To amplify its role and conceptual connection to the show, the plus dynamically extrudes and moves in various directions, much like the continuous form transformations when looking through a kaleidoscope—echoing the creative process, where ideas evolve and expand in multiple dimensions. The kinetic plus resembles the fluid nature of design, where each perspective offers new and intriguing patterns, leading to unexpected and beautiful outcomes.

Font in use ::: Davis Sans.
Kalos green ::: Pantone 389C (Lee Clark).
main Promo video
In Spring 2024 I teamed with 3 graphic design professors and 2 indrustiral design professots to help organize and design the identity for the first school-wide design show. This event featured new designs from the Spring semester at all levels of the graphic and industrial design programs. All the studios in Wallace Hall were transformed into exhibition spaces. In each studio, all professors, support staff, and students worked together to arrange the best student artwork, ensuring that the venue was filled with creativity and professionalism.
Event program and lanyard design: Courtney Windham, GDes.

Web design: Devon Ward, GDes.

Sticker design: Lee Clark, GDes.

Wayfinding design: Jerrod Windham, InDust.

Award design: Zach Kohrman, InDust.

Barneveld Congregational

Logo design
The new logo of Barneveld Congregational is a harmonious combination of Christian symbols and visual storytelling designed to deeply connect with believers in Jesus Christ.

The logo consists of two quotation marks facing each other, forming a cross, a cup, and a mountain peak at their intersection. This imagery is a reminder of unity, faith, and the enduring power of shared beliefs. The use of quotation marks is a tribute to the written word of God. At the bottom of the cross, the cup represents Jesus' acceptance of God's divine will and selfless sacrifice. At the bottom of the cup, a majestic mountain peak reaching the blue heavens inspires a sense of serenity, tranquility, and divine presence.

Church based in Barneveld, Wisconsin.

Wordmark ::: Univers LT Std 57 Condensed

Creative Encounters ::: Exploring the Art of “Thinking Through Making”

Print/Moving poster
Creative scholarship
Collage collaboration

2025— GOLD Winner 
in the Graphis 2025 poster awards competition︎︎︎ International.

In Fall 2023, I teamed up with Associate Professor Courtney Windham to create a series of promotional materials for a conference panel session, ‘Creative Encounters: Exploring the Art of “Thinking Through Making”,’ for the MACAA Satellite Virtual Conference hosted by Auburn University on March 21-23, 2024.
Motion design

A version of the poster series was animated and posted to multiple platforms. The promotional campaign was highly successful, garnering submissions from diverse regions of the U.S.. The campaign culminated in selecting 8 outstanding proposals from a pool of 12 proposals. The panel will feature two engaging sessions dedicated to exploring the unique creative encounters experienced by fellow designers, educators, and students.
design process/approach
We define the panel’s theme—'creative encounters'—as a pivotal moment in design where unexpected connections are made, often in overlooked situations. This process liberates designers from conventional thinking, fostering the pursuit of new insights and knowledge. These encounters can challenge existing perceptions with surprising connections, yet they also spark intuitive leaps, serendipitous discoveries, and reflective moments, paving the way for transforming abstract ideas into tangible creations. To illustrate this concept, we joined our image-making processes in two experimental sessions. In the first session, I presented photographic remnants from past explorations︎︎︎—while Courtney contributed various typographic sources and custom AI-generated images.
Type and layout studies
In the following session, I created and printed several 11x17in layouts in order to explore different arrangements of the poster information. These layouts helped us to come up with creative ideas for placing our cutouts, while also responding to the typographic landscape. Subsequently, we digitally enhanced four collaged posters.

Tools ::: Circle and square punch set, xacto knife, glue sticks.

Font in use ::: News Gothic MT Std.

Auburn University: 2023 Graphic Design Juried Student Show. Animated Poster/Social Media Announcement

Augmented Reality animated Poster
Motion design

Creative scholarship

2023— 1st edition of the United States International Poster Biennial 2023. Category: Animated Poster, Professional.

The Graphic Design Juried Student Show is an opportunity for students at all levels of Auburn’s design program to submit their best work for exhibition. While the faculty jury works on the exhibition, fourteen awards are juried by a guest industry leader.

The poster was strategically designed in a size ratio for social media purposes, resonating with a wide range of people within the university. The poster achieved impressive results, attracting design students to submit their work and welcoming parents, alums, and curious guests to the opening reception.

The app for augmented reality ArtiVive allowed audiences to activate the animation by pointing their camera phone at a printed poster. The animation lasts 42 seconds with an exciting music piece. To create a sense of depth, six after-effects cameras navigate specific places on the poster, focusing and revealing the gridlines as these animate in unison with typography and subtle camera movements.

Font in use ::: Helvetica Neue.

Auburn University |  Showcase 2023: Layered Landscape

Print/Moving poster
Creative scholarship

2022— Honorable Mention. Category: 33b. Integrated - Campaign. UCDA Design Awards.

2022—GDUSA Inhouse Design Awards. National.

Animation triggered with the ArtiVive app.
tv graphics/announcement
Augmented Reality
animated Poster

The Auburn University showcase is an exhibition of faculty and student creative scholarship, featuring individual, interdisciplinary, and transdisciplinary work in the fields of arts, design, performing arts, and other areas of creative research and scholarship.

Font in use ::: Akzidenz Grotesk.
mariofbm [at] auburn . edu
Graphic/Motion Designer + educator Based in auburn, ALabama